广告语篇内部结构的人际意义思考

广告的主要功能是传递人际意义,它的表现形式多种多样。广告内部结构通过小句之间的衔接和广告语篇的总体结构来实现人际意义。     

客体语言的中西文化比较

客体语言的使用具有宗教文化作用、昭示规范作用和社会心理作用。从特定文化的物象和事象中对客体语言加以探讨,有利于不同文化间的理解和交流,使不同民族精神和文化传统得以共存和共赏。     

A two‐step system for direct bank telemarketing outcome classification

A two‐step system is presented to improve prediction of telemarketing outcomes and to help the marketing management team effectively manage customer relationships in the banking industry. In the first step, several neural networks are trained with different categories of information to make initial predictions. In the second step, all initial predictions are combined by a single neural network to make a final prediction. Particle swarm optimization is employed to optimize the initial weights of each neural network in the ensemble system. Empirical results indicate that the two‐step system presented performs better than all its individual components. In addition, the two‐step system outperforms a baseline one where all categories of marketing information are used to train a single neural network. As a neural networks ensemble model, the proposed two‐step system is robust to noisy and nonlinear data, easy to interpret, suitable for large and heterogeneous marketing databases, fast and easy to implement.     

Which Part of the Chinese Art Market Is More Worth Investing In? Applying the Quantile Regression to Analyze Chinese Oil Paintings 2000–2014

This article uses a quantile regression approach to analyze the structure of the hedonic characteristics of 12,701 Chinese oil paintings sold at auctions in China and Hong Kong during the period 2000–2014. A hedonic model for both the full sample and the 0.20, 0.40, 0.60, 0.80, and 0.95 quantiles of the price distribution is estimated. The result indicates that noticeable differences exist in painting characteristics across different price ranges. The empirical evidence also suggests that highly priced Chinese oil paintings have both higher expected returns and less risk than those that are priced lower, which appear to be favorable assets to invest in.     

语用知识在语篇教学中的运用

社会文化、语境直接影响着语言理解。教师应通过文化导入和语用分析,帮助学生培养文化意识和语境意识,以提高语言理解能力。     

新编英语教程中的美学欣赏

李观仪教授主编的《新编英语教程》彰显强烈的审美特征。教学中,应挖掘教材的审美意义,师生共同欣赏篇章的艺术性、语言的形式美、字里行间的意蕴美,充分理解教材的美学内涵,以达到心灵的升华。     

48 基于分类矩阵的街道定位及设计框架 研究——伦敦《街道景观指南(2019)》及 相关实践解读

新版伦敦《街道景观指南(2019)》(以下简称《指 南》)通过构建基于移动性与场所性的街道分类矩阵框架, 精准定位街道功能与服务优先性,使得街道设计从单纯追求 交通网络效率转变为复合社会公共空间景观营造。根据新版 《指南》,深入解析主要内容与编制更新机制,剖析分类矩 阵认知框架构成及其在街道规划设计中的作用。结合实际应 用案例,反映《指南》及相关引导的实施情况。针对国内街 道景观设计引导提出应当构建顶层框架,明确街道分类,优 化街道指南编制完善引导体系,并提出案例机制提升指南可 操作性的建议。     

中药治疗股骨头坏死的作用机制研究进展

股骨头坏死是骨科难治疾病之一,其具有较高的致残率,严重影响患者身体健康和生命质量,给患者带来极大的心理压力。目前,中药治疗股骨头坏死颇有特色,逐渐被人们认可,故从近年来中药单体、中药经方、自拟方剂3个方面对治疗股骨头坏死的作用机制进行综述,期望为未来中药更加合理有效治疗股骨头坏死提供一定的理论支持。     

The visible hand: the role of government in China’s long-awaited industrial revolution

China is undergoing its long-awaited industrial revolution. There is no shortage of commentary and opinion on this dramatic period, but few have attempted to provide a coherent, in-depth, political-economic framework that explains the fundamental mechanisms behind China’s rapid industrialization. This article reviews the Embryonic Economic Development theory put forth by Wen (2016a). This article reviews the Embryonic Economic Development theory put forth by Wen . It illuminates the critical sequence of developmental stages since the reforms enacted by Deng Xiaoping in 1978: namely, small-scale commercialized agricultural production, proto-industrialization in the countryside, a formal industrial revolution based on mass production of labor-intensive light consumer goods, a sustainable ‘industrial trinity’ boom in energy/motive power/infrastructure, and a second industrial revolution involving the mass production of heavy industrial goods. This developmental sequence follows essentially the same pattern as Great Britain’s Industrial Revolution, despite sharp differences in political and institutional conditions. One of the key conclusions exemplified by China’s economic rise is that the extent of industrialization is limited by the extent of the market. One of the key strategies behind the creation and nurturing of a continually growing market in China is based on this premise: The free market is a public good that is very costly for nations to create and support. Market creation requires a powerful ‘mercantilist’ state and the correct sequence of developmental stages; China has been successfully accomplishing its industrialization through these stages, backed by measured, targeted reforms and direct participation from its central and local governments.     

The trend of the Gini coefficient of China (1978–2010)

ABSTRACT

This study proposes a new approach to analyse the effects of an overlap term on the calculation of the overall Gini coefficient and estimates China’s Gini ratios since the adoption of the economic reform and open-door policies. A decomposition of the Chinese Gini coefficient for 1978–2010 reveals that the key factor contributing to income inequalities is the income disparity between rural and urban inhabitants. We further investigate the features of this income inequality between rural and urban areas and employ statistical approaches to evaluate the effects of urbanisation and rural-to-urban average income on nationwide income inequality. The results show that accelerating the pace of urbanisation is mainly responsible for decreasing China’s income disparity. Drawing on these results, we conclude with suggestions for related policies.